“This project isn’t so much about my artistic dreams, but it is about generating value in design in a different kind of way. Our brand ethos is rooted in saving people time so they can do the things that matter."


"Daily life has changed rapidly in recent years across so many cultures,” Ms. Facchinetti said, “but the one thing we all want more of is time. It is a luxury — but it shouldn’t cost the earth. I feel like I’m designing with real purpose and being pushed in a way I haven’t in years.”

- The New York Times